CASE STUDY

Foot Locker Melbourne CBD

HGV DISPLAY transformed the retail environment with a vibrant LED display solution, helping create an engaging shopping experience while reinforcing the Foot Locker brand.

PROJECT OVERVIEW

Case Introduction

Transforming the Store Experience

Back in 2019, HGV DISPLAY partnered with Foot Locker to begin an ambitious rollout of digital signage in retail stores across Australia and New Zealand. Starting at the QV Melbourne store, HGV DISPLAY introduced over 30 square metres of LED screen real estate, including custom Pixel 3 panels, transparent window displays, and Pixel 2 LED stairs. This marked the beginning of a long-standing partnership, culminating in the complete digital transformation of the Foot Locker Melbourne CBD flagship store.

This retail signage display project wasn’t just about aesthetics; it was about reshaping how customers interact with brand messaging, in-store promotions, and product storytelling.

PROJECT GALLERY